The best Instagram keys for companies or entrepreneurs
Currently there are various networks through not only keeping in touch, but also making ourselves known as a person of influence or brand. Instagram, with more than 700 million active users per month, is positioned as one of the most impressive and with the greatest reach.
That is why I went from being a social network to a support tool for any undertaking.
If you have a brand or want to start your business, it is important that you know that you must dedicate time to networking or pay a marketing consultant to help you know what to post, when to post, how to post and what time it is best to post.
Although you can post once a day, the truth is that if you want to be successful you have to be persistent, and post at least 10 stories a day.
Follow these tips to create an Instagram for entrepreneurs
Create a company profile
Create a company account from scratch or change your user account to a company account.
Place an image with your seal and product. Make a brief review explaining what your business is about and links where you can be located on other social networks, as well as a telephone number or where your physical store is located, if you have one.
You can also place the currencies you accept or the banks or gateways where they can make payments to you.
Unify your social networks
Yes, we already know that leaving the link is an important key as we named you at the beginning, but synchronizing your account with other social networks will help you frequently compare where you have the most audience.
Work more in the one that shows fewer followers, and of course a substantial time saving by publishing in all the anchored networks at the same time.
Create content and good business branding
Generate images that are not overloaded where you show your products, preferably place a watermark.
Always remember that the visual connects, you can make a video telling what your company is about and the background (elaboration) to better bond with your customers, remember that more than a product you offer an experience.
Use the tools that Instagram offers you
Order as much as possible everything by sections. Where you make known from the different products, what you have on offer, you can even publish stories daily where you show surprises, or the advancement of new ideas in your store.
Study your population: Who is your potential client?
Analyze your immediate environment in your networks, people with whom you have in common topics of interest or location and follow their accounts.
This connection or feelling will guarantee part of the success and expansion of your venture and if, most importantly, they will be future potential clients or support networks where you can make yourself known.
Measure your times: At what times is it best for you to publish according to your audience?
Make publications at different times and create a schedule of what time you have greater receptivity.
This strategy will help you to apply raffles or live draws in the hours with less interaction and thus balance the frequency, you can accompany this strategy with surveys at the opposite time where your users express their degree of satisfaction.
Work together, union is strength
If your budget still does not include paying for advertising, either due to lack of income or because your account does not yet have enough followers.
Join a noble cause of social support, ecological or animal protection. You can also promote, with due permission, brands similar to yours with more popularity, which will help you make yourself known.
There are communities or accounts dedicated to expanding and publicizing new ventures, you can offer, pay or reach a mutually beneficial agreement.
Instagram also keeps you on the home page and shows you more often if you pay for advertising or for free.
Make visual content such as videos that keep a large number of users connected for at least 3 minutes or more, since for Instagram the time that its users dedicate to the platform is important.
In addition to this, you can place a message that transmits and reaches the public or keywords that help you filter more easily.
don't buy followers
There are several ways to increase or expand your account, however, we recommend you not to buy followers, since they will mean an increase in numbers, but not in customers.
So if you want to pay for an application, we recommend paying for the one that automatically displays a large number of stories from other accounts , because at least some of these users will review your account and if they connect, they will follow you.