Amazon Basics could be about to close its doors
Amazon is one of the largest technology companies in the world. Probably when you hear its name it comes to mind in the marketplace, but this goes much further. One of the divisions it has is Amazon Basics, which offers a wide variety of products.
You can find a large number of accessories under this brand, from batteries, cables, chargers, cards and many other things. However, Amazon seems to be considering getting rid of this brand.
This will be a blow to buyers, since the brand offers cheap products of very good quality. That is why this brand has become so popular in recent years. However, this could be over.
Why does a successful brand like Amazon Basics close?
You probably think that the brand is bankrupt, but it is something that is far from reality. The truth is that Amazon Basics is a successful brand with many sales per month. His problem is not financial, but rather political.
The brand has been accused of anti- competitive practices, which has caused regulatory entities, both in Europe and the United States, to set their eyes on the company. Given this, the high officials of the company would be thinking of leaving it aside.
And it is that the brand has become so popular that it has overshadowed other manufacturers. The truth is that many small manufacturers cannot compete with the brand. That is why they would be looking for a way to limit the company's field of action.
Of course, Amazon is a very big company, and even though Amazon Basics is successful, they'd rather sacrifice it than any other division.
As far as is known, the company is considering this possibility, so it is not yet a sure thing. In any case, the company is in talks with the regulators to reach an agreement. In the event that it is not achieved, it is very likely that the accessory brand will end up disappearing.
How does this affect consumers?
Many believe that the only ones affected by this measure are those of Amazon, but the truth is that it is not. Many people tend to buy these accessories for their price and quality. In the event that it disappears, this means that you will have to look for other alternatives.
These other alternatives may be more expensive, of lower quality, or both. This is something that affects everyone, since you would have to spend more money to buy the same products.
The main problem that the company has is with European regulators, so it is unknown if the brand would disappear permanently or if it would only be in the European region. Whatever the final decision, we just have to wait to see how things go.