Planning

What is a briefing and why is it so important?

Today, marketing has advanced a lot, which has made new techniques appear, for example, many do not know what a briefing is. This is a...

Modos de venta que perdieron efectividad

Un artículo reciente en una importante revista de marketing online, me recordó aquellos modos de venta del pasado que en la actualidad...

Sales modes that lost effectiveness

A recent article in a leading online marketing magazine reminded me of those ways of selling the past that currently many still use, but...

El poder de los influencers en la sociedad actual

Los influencers, un fenómeno de masas muy popular dentro de la comunicación digital.

The power of influencers in today's society

Influencers, a very popular mass phenomenon within digital communication.

WhatsApp marketing: Cómo aprovechar al máximo la plataforma para tus campañas

WhatsApp es el mejor canal para poner en marcha tu estrategia de marketing

WhatsApp marketing: How to make the most of the platform for your campaigns

WhatsApp is the best channel to launch your marketing strategy

Tipos de influencers y su vinculación con estrategias de marketing

La dinámica del mundo 2.0 ha fortalecido a estas figuras que siempre han movido a millones: Influencers

Types of influencers and their link with marketing strategies

The dynamics of the 2.0 world has strengthened these figures who have always moved millions: Influencers.

Marketing Interactivo: Ventajas, tipos y ejemplos de esta efectiva táctica de Marketing

De campañas masivas a tácticas personalizadas en la era digital

Interactive Marketing: Advantages, types and examples of this effective Marketing tactic

From Mass Campaigns to Personalized Tactics in the Digital Age