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Cryptocurrency fever hits the NBA and will be promoted by Coinbase

Cryptocurrencies in the NBA

Cryptocurrencies on the court

Every day trends and new projects that join the world of cryptocurrencies grow. We are facing the need to be part of an electronic commerce system that has taken up a lot of space in different areas.

Coinbase creates new alliances and the NBA becomes one of the most important.

Although we have heard of various projects sponsored or associated by cryptocurrencies, imagine being part of a union like this. The terms are perfect for both institutions. There will be much sought after financial and advertising results.

The key moment for cryptocurrencies is now. The breadth of the market is increasingly powerful and will not go unnoticed in any scenario.

Growing Exchange

What is the agreement between Coinbase and the NBA?

Coinbase becomes the first exclusive cryptocurrency partner in the NBA.

Previously, previous agreements between teams and players with the platform had already been raised. An essential part of it was the sponsorship of it in exchange for publicity. From this same perspective, the most important link is reached, where affirms itself as the first official ally in the world of cryptocurrencies with the NBA.

Some important of the agreement:

  • Coinbase becomes the first exclusive cryptocurrency partner in NBA-managed leagues.

  • Coinbase will have a presence as a brand in television broadcast matches

  • Announced as the main sponsor of the WNBA Commissioner's Cup.

  • Coinbase will be the exclusive provider of cryptocurrencies for each property in the NBA.

If this is exciting enough, imagine raising the deal celebrating 75 years of the NBA.

An interesting start that will undoubtedly give multiple benefits for everyone, including the leagues, the players, both institutions and of course the impact it will generate on investors and loyal Coinbase customers.

Marketing plan for the NBA?

Possibly it is a new challenge on the part of the NBA and Coinbase to generate larger and more stable audiences.

After two years of social and economic changes due to the pandemic factor, outreach strategies should be used immediately.

Cryptocurrencies have had impressive growth during this period of time and although their acceptance by some governments is not clear, we have merchants, small and large investors who have already aligned themselves with them as a commercial power.

Establishing a marketing plan that connects both branches is more than acceptable to generate new experiences in two scenarios.

Coming from a season with considerable drops due to lack of public, it is important to consider increasing the audience through wide-ranging commercial relationships.

During the 2019-2020 season, the NBA began to be directly affected by the Covid-19 situation. The economic downturn was present and stocks fell 10%.

75th season with sizable deals

With just a few days after starting Season 75 and celebrating the historic NBA career, we can highlight the interesting deals.

Besides being present As the only cryptocurrency platform aligned with the institution, we are witnessing new projects that are used in order to regain audience and restore the economy within basketball leagues.

Google also makes a presence among the interesting deals with a technology project by presenting the league playoffs. Fans will have interesting facts for the moment, and the possibility of obtaining experiences in 3D and augmented reality.

All the purposes of these agreements are to recover the economic power that the NBA had before the unexpected pandemic. Part of them also focused on the financing of the players and the positioning of the seasons on television networks.

75th Anniversary with new and improved agreements

NBA and cryptocurrencies

Before this NBA agreement, the presence of her in the market or world of cryptos was already seen coming. It is not only about the Coinbase sponsorship, the investments and partnerships NFTs was already present.

Michael Jordán allocated a significant sum of money to finance NBA Top Shopen the NFTs market.

If the growth continues, we will see the incorporation of players in the creation of collectible tokens and many more well-founded projects in the world of crypto.

An agreement that motivates

Perhaps you have not yet taken the step, but everything that surrounds us adjusts little by little to trading with cryptocurrencies. More than making a profession of it, we are talking about the space they have acquired in a few years.

Sports, politics, technology, entertainment, there are many scenarios where cryptocurrencies have stolen the limelight.

This may be the perfect time to learn how to invest in cryptocurrencies and get the most out of them. Coinbase is the cryptocurrency exchange where you can start doing it.

Taking the first steps can be easier than it seems. Soon we will know collectible tokens that represent the NBA, leagues or players designed especially for fans.

Written by

Soy productora audiovisual, amante de la fotografía y creadora de contenidos. Me especializo en criptomonedas, negocios y marketing digital.

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