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Everything you need to know about what a marketplace is
Many people are not clear about what a marketplace is and this is a really important concept today. Electronic commerce is growing more and more, which makes many people interested in it, either to buy or to sell.
Today we are going to talk about everything you need to know about them. In this way, you will be able to learn more about what a marketplace is and clear up all your doubts about how it works.
What is a marketplace?
A marketplace is a large platform where multiple companies, stores, brands or individual people sell their products and services. It could be said that it is a kind of shopping center in which there are many virtual stores.
Many people usually make their purchases on these platforms thanks to the fact that they can find practically anything they need. In addition, due to the wide range of products, you may find very good prices.
In them, they usually charge a small percentage when selling your products. This means that the costs of the stores are also reduced.
These platforms act as an intermediary between the clients and the sellers. These have become really popular and concentrate a large number of transactions carried out online. After the pandemic, these platforms took a big boost, as it made it easier for many people to purchase their products from the comfort of their homes.
How to start selling or buying in a marketplace?
Starting to sell your products in a marketplace is extremely simple. The first step is to simply register an account, which is very easy to create and will only take a few minutes.
Once you have your account ready, you will have to start uploading your products to the platform. These sites have an editor that will help you upload photos, as well as the description of the products.
When you have all your products online, all you have to do is wait for the sales to be made. When a buyer asks you a question or buys your product, you will receive a notification with all the data. This means the amount, the order and the address to which these products should be sent.
It is very important to always be attentive to the platform, since they work with a reputation. That is, the better reputation you have, the more likely your products will have greater visibility. So, customer service is vital to get good results in a markerplace.
What are the most important success stories in marketplaces?
We have already answered the question about a marketplace that is, now it is important to talk about those success stories. That is, those marketplaces that are very famous and have a great reputation.
eBay
This is one of the most important marketplaces in the world, it has millions of active users around the world. It is present in practically the whole world and has a large sales volume, which makes it one of the leaders in the sector.
Sellers can very easily open an account on this platform and start selling their products.
As for sales commissions, they are around 9% of the cost of the product. In addition, the platform charges you for publishing products, although it gives you some totally free so you can start off on the right foot.
Amazon
It is very likely that you know this gigantic markerplace with a worldwide presence. On Amazon you can find practically anything you are looking for, which makes it a very good option. In addition, this has become one of the safest in the world, since it has quite tough policies.
Selling on Amazon can be a bit more complex than on other marketplaces, especially due to policy and regulatory issues. However, this is a platform where you can earn a lot of money, since it handles billions of dollars every day.
So, this is one of the most important success stories of all time when it comes to this type of business.
Free market
This is the most important marketplace in all of Latin America, since it has a presence in most countries. Through this platform you can buy any type of product you can imagine and receive it at home.
Of course, MercadoLibre is a bit different from the others that we have seen, since it has a different platform for each country. While this has certain advantages, it also has its disadvantages, as you cannot easily buy from another country.
In addition, in MercadoLibre there are many independent sellers, which means there is greater competition in some products. It is a highly recommended platform, whether you want to sell a specific product or you are looking to buy.
aliexpress
This could be considered as the Chinese Amazon, but much bigger. AliExpress is the most popular marketplace in China, with millions of companies selling their products on the platform.
In addition to this, it is characterized because it sells at extremely cheap prices. In fact, there are factories that directly sell their products on this platform. People from all over the world make purchases on AliExpress and this has been one of the main reasons for its growth.
Buying or selling in this marketplace is really simple, since you only have to register an account and you can start buying or selling. It is a very good way to get not only cheap products, but also to earn some money.
