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PrestaShop Vs. WooCommerce Which one to choose for your store?
When you are going to set up an online store, one of the easiest ways to do it is with a CMS. For this, there are two options par excellence, PrestaShop and WooCommerce. Both options are pretty good, however each has its advantages and disadvantages.
Today, we are going to talk a little about both options and analyze them in more depth. And in the end, we will tell you which is the best option so that you can start your own online store.
What is WooCommerce?
WooCommerce is a popular WordPress plugin for business websites, and for e-commerce sites in particular. Like WordPress itself, the plugin is open source, which means that it is free for anyone to use.
WooCommerce complements WordPress with an e-commerce web design, allowing online merchants to start their store. It is easy to use and provides a variety of features that make it even more functional.
Essentially, WooCommerce facilitates and simplifies the entire process of selling your business products and services, whatever they may be, on your WordPress powered website.
Main benefits of WooCommerce
Among the main benefits that WooCommerce has we have the following:
It's free: One of the biggest advantages that WooCommerce has is that it is completely free. This is something extremely positive to save money in your store.
It's customizable — WordPress is home to a huge variety of plugins, and WooCommerce is no different. With WooCommerce, you will be able to have many customization options.
Flexible payments: With WooCommerce, you will be able to have many payment options. With this, you will be able to greatly facilitate payments within the platform.
It is safe: This plugin is extremely safe, therefore, you will be able to be very calm, and that your investment will be completely safe.
It's easy to use: WooCommerce is very easy to use and install, even if you don't have much experience, you will be able to launch it whenever you want.
It's scalable: Scaling a business is never easy. Even if you are a small fish in a large pond, you need to plan ahead. The WooCommerce platform makes the problem of scaling not a problem thanks to its flexibility.
What is PrestaShop?
PrestaShop is open source shopping cart software that started as a student project in 2005. It is designed for the sole purpose of helping users create and manage functional and professional-looking e-commerce websites without the need for advanced technical knowledge.
It may not be the most feature-rich platform in this industry, but it's still quite powerful, and the clean installation by default will work flawlessly on budget hosting plans. Although its popularity has declined a bit in recent years, there is still a large global community of developers and hobbyists who have worked with PrestaShop and know it well.
As a result, you can find thousands of extensions and themes to extend the functionality of your online store and give it a unique look. You can also rely on the community for guidance if you run into difficulties with a specific task.
However, that doesn't mean you should expect any serious technical issues.
PrestaShop is easy to install and is usually available from auto-installers built into the most popular web hosting control panels. The backend interface is also easy to use for beginners, which is why PrestaShop has earned a reputation as one of the easiest self-hosted ecommerce platforms to use.
PrestaShop benefits
Next, we will talk about the main benefits that Prestashop can offer you.
Free use. PrestaShop is open source and completely free. You can use it for all the projects you want without paying a penny.
Intuitive backend interface. PrestaShop has achieved something that other shopping cart applications miss: it has a backend with a very low learning curve.
Extensive repository of plugins. You can access thousands of free and premium themes and modules to customize the look and feel of your site.
Lightweight design. PrestaShop's modular architecture means that the default installation is relatively light in terms of resource consumption and can easily work on less powerful hosting accounts.
E-commerce analysis. The app offers built-in tools to help you keep track of important metrics like traffic and conversions. Also, by using plugins, you can integrate popular analytics services and get even more valuable information.
Multilingual support. PrestaShop can easily create online stores in more than 70 languages and supports multiple currencies, making the platform suitable for projects around the world.
Easy payment processor integration. The creation of a payment system is usually one of the most complicated steps when launching an online store. However, thanks to the wide selection of modules available for PrestaShop, you are unlikely to have any serious problems.
Which platform is better?
You are probably wondering which platform you should use to start your online store. You already know each of them and what their main benefits are. So, you can already have an idea of which one will be best for you.
However, we are going to talk to you about which one we think is the best option regardless of your needs. Prestashop is a very good alternative, easy to use and with many options, however, we are left with WooCommerce.
With this platform, you will be able to have your store in a really simple way.
Its installation is fast, and you will not require knowledge to start using it, since it is very intuitive. So, if you are looking for a good platform to start your online business, you can start with WooCommerce, as it is the best option.
