Famous streaming gamer Ninja leaves Twitch and goes exclusively to Mixer
The famous streaming gamer, Tyler "Ninja" Blevins, announced today that he is permanently leaving the streaming platform Twitch to switch exclusively to Mixer. In this way, everything seems to be a strategy of Microsoft to be done against the dominance, by Amazon, in the world-wide streaming services.
Ninja is a public character, which is considered perhaps the most important among all streaming platforms. In this way, all his live games have millions of viewers, and he is capable of raising up to millions of dollars just by playing on one of these streaming services.
That is why ninja's decision to switch to Mixer would pose a serious threat to Twitch in terms of remaining the number one live-streaming platform worldwide. At the same time, all this seems to be that it has been a decision of Microsoft (owners of Mixer) so that its streaming platform manages to generate greater relevance.
Apart from the promotional video announcing, in a big way, Ninja's decision to switch from Twitch to Mixer, the famous streaming player has also shared a short video, where he talks a little more, and honestly, about all this decision that took a few moments ago :
I've been holding on to this for quite some time. And I'm very excited for everyone to know. I will be streaming on Mixer full time now, and I am honestly at a loss for words. I'm going crazy in the best way. Furthermore, I feel like I'm going to go back to the roots of streaming.
All this would reflect that the famous competition between companies in the same market, generating exclusivities to attract more audiences, has also expanded to streaming platforms. Therefore, it remains to be seen if more youtubers or streaming players decide to switch to Mixer to generate competition for Twitch or well known as the YouTube of streaming.