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The $300 electronic rings used by billionaires
Just as an ordinary ring, it is made of titanium, with an external jewel coating and has a high-end estimation frame inside.
At a cost of $300, the Oura Ring, the exclusive elite Finnish wearable, has attracted the attention of quite a few tycoons.
Larry Page (Google), Steve Chen (YouTube), Kevin Lin (Twitch), competitors like Shaquille O'Neal, Chris Paul or artists like Will Smith, have been attracted by this unique ring.
This new device allows to check the rest by means of sensors. It offers a more moderate plan with its own estimation calculations and its easy navigation is the element that users highlight the most.
The original Oura ring was somewhat larger, in 2018 they shipped another model with more battery, precision and a more moderate plan, barely recognizable right away from a common ring.
In October of this year, a third generation was unveiled. This edition has three times as many sensors.
Larry Page, one of Google's main co-founders, has been seen wearing an Oura ring on his left hand. Despite not being on the organization's financial backers list, the former Alphabet CEO is betting on this ring.
There are two models: the version in dark or silver, has a marked cost of $299, while the version with diamonds, has a cost of $999.
At the end of 2018, the company declared that at that time they were accessible in 100 nations and that they had raised a speculation of up to 20 million dollars, with an unknown valuation.
Michael Dell's MSD Capital is one of his financial backers. While, YouTube, Switch, Skype, Box.com, Oak and Soylent, play an important role, as they are the co-founders.
This ring was very useful among NBA players. In mid-2020, its use was promoted among athletes to help with their rest and, thanks to its NTC temperature sensor, help control COVID-19.
The retired Prince Harry of England is another of the many characters that has been seen in public, wearing the Oura ring. After an interview with People Magazine, he stated that it is about this "biotracker", an element of wearables that is responsible for capturing real well-being through numerous sensors and calculations.
For a common and simple ring, the results are high impact. Oura, in May 2021, declared a series C of 100 million dollars in which he designated a valuation of about 800 million dollars, while he focused on offers of about 500,000 rings.
