Designers who revolutionized the fashion industry

Maria de Piña
5 min de lectura

Today's fashion is based on great clothing brands, which for years have presented us with various innovative collections, creating style trends. However, what very few appreciate is what is behind them, designers who revolutionized the industry.

A unique talent and style in fashion, subject to an ambitious dream of making it known around the world, this was what these fashion enthusiasts started with.

The stories of the brands and their creators are a jewel to know about the fashion industry, inspiring experiences of struggle and perseverance that you must know.

Fashion designers and their brands

Gianni versace

Designers who revolutionized the fashion industry – Fashion – WebMediums
Gianni Maria Versace

One of the most purchased Italian luxury brands in the world is Gianni Versace SpA, better known as Versace. This is a company classified as a fashion house, which is the creator of different product lines ranging from clothing to luxury furniture.

Although it has a long list of products, the production line with the most demand is the clothing line. This caused a stir with the appearance of Hollywood actress Elizabeth Hurley in a daring black dress designed by Versace, skyrocketing the company's sales.

Its popularity among celebrities was what made it famous in the world, displaying unique and controversial styles designed by its founder.

Although this brand is currently in the possession of the fashion company Michael Kors Holdings, its great success is due to the efforts of the designer Gianni María Versace, from 1978 when he opened his first boutique, until his death in 1997.

How did you get to the top?

This native of the Calabria region of Italy grew up with fashion, and got his start helping his mother with small tasks in a tailor shop. His passion for fashion and style in his clothing led him to work for important fashion companies.

Designers who revolutionized the fashion industry – Fashion – WebMediums
J. Lon with green Versace dress that revolutionized Google

During his early years in the industry, he strengthened relationships with other designers, brands, and various celebrities. This being a route of experiences that would lead him to create his boutique in Milan, filling the roles of director of design and marketing of his garments.

His controversial dresses modeled by celebrities on the red carpets were what catapulted him to the top, being a trend and marking an unmatched style.

Carolina Herrera

Designers who revolutionized the fashion industry – Fashion – WebMediums
Carolina Herrera

This is a personal brand of the Venezuelan fashion designer Maria Carolina Herrera Pacanis, better known in fashion as Carolina Herrera. This brand has established itself as one of the leaders in style and sales in the fashion industry.

At present it is divided into sub brands for the different production lines such as perfumery, cosmetics, frames for glasses, accessories and with which it began its career, its clothing line.

This brand became known for its elegant and sophisticated garments for women, which are a reference point when dressed by royalty, politicians and celebrities. These are the reflection of the designer's classy and luxurious style, inspired by the good dress of the 70s, 80s and 90s.

What made the designer stand out in the industry?

Although she began her career as a professional designer at the age of 45, her rise was very fast, this due to the great acceptance of the public, for a style that was being forgotten, but that she rescued with her own outfits and her collections.

The Venezuelan when launching her first line of wedding dresses and seeing the great success it obtained, decides to move to the United States and create her boutique.

Designers who revolutionized the fashion industry – Fashion – WebMediums
Carolina Herrera perfume for women

This led her to earn the respect and admiration of many in the business, as a designer and businesswoman.

Its classic but current style maintains it as a hallmark in each of its garments that are exhibited in its more than 50 boutiques, expanding to 104 countries.

Channel

Designers who revolutionized the fashion industry – Fashion – WebMediums
Gabrielle "Coco" Chanel.

This is one of the oldest fashion houses in history, and it still remains among the best sellers. French company that started with the business mind and innovative, yet classic designs of Gabrielle "Coco" Chanel.

The history of the company has been one of perseverance, imposing a style that has evolved over the years without neglecting its classic essence.

It has developed in different industries, such as accessories, where their bags are one of the most purchased items. On the other hand, it has perfume production lines where Channel is a leader in the face of the competition.

Although the company does not currently belong to the deceased designer, but to her partner's grandchildren, it cannot be denied that this project still has the essence of its founder, who left a mark on the world of fashion.

How did “Coco” revolutionize the fashion world?

Starting in the 1900s, Coco had a very clear idea of what she did not like in the outfits of her time, which motivated her to create her own designs, which had all the class and sophistication, in a modest and simple way. which for the year was an innovation.

Today, his classic clothing items are classified as historical pieces, bringing the best of old fashion with today's chic.

Designers who revolutionized the fashion industry – Fashion – WebMediums

The designer created different collections for men and women in her extensive career, remaining in her last years of life as design director within the company.

Each designer marked an era, with innovative styles that evolved over time. They revolutionized the fashion industry by being true to their style and having a business mind, expanding not only to other countries, but to other sectors of the fashion industry.

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