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Maluma in fashion campaign for Versace

Ode to the family is the reflection of the brand's new collection. Donatella Versace, Maluma Gigi and Bella Hadid, are the protagonists.

Veronica Morao
2 min read
Maluma in fashion campaign for Versace – Fashion – WebMediums
Donatella Versace in a photo shoot with Maluma

Colombian singer Maluma reappeared on the fashion scene alongside Versace. The famous is the brand's new image for the 2022 spring-summer collection campaign.

In the photo session shown by the famous brand, Maluma can be seen with his canine friend Buda, in which he showed the garments of the collection in front of the lens of the famous photographer Mert Alas and Marcus Piggott.

The vice president of the company, Donatella Versace, notified in a statement that the Colombian has been part of the family for a long time, so she is very happy that he is doing his first campaign with Versace.

Donatella stated that she likes the way Maluma feels comfortable on camera and that he looks as comfortable as when he is in front of a crowded stadium, singing his tunes.

The vice president bets on this collection, so much so that now she is part of the model team, as well as in the spring-summer 2019 campaign. That year it was possible to see that the famous designer tattooed Bella Hadid's arm.