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Google Ads: Position your company and give you more views
Currently, a marketing company is no longer needed to publicize and increase the traffic of a website, Google Ads, Google's online advertising program is responsible for doing it through ads, to reach people in the exact moment when they become interested in a particular product or service.
Clients are managed online, so they can create and change the ad campaign at any time, including ad copy, settings, and budget.
There are no minimum investment requirements, each user can set and control their own budget, as well as choose where they want the ad to appear and easily measure the impact it is achieving.
Campaign Management
Google Ads also provides tools to manage each customer's account. If you manage multiple accounts, creating a user as My Customer Center (MCC) administrator is an effective time saver by allowing you to view and modify all your accounts in one place.
Additionally, you can manage an account offline with the Editor, a free desktop application that can be downloaded to make changes to an account quickly and conveniently.
In turn, you can copy or move elements between ad groups and campaigns, as well as undo and redo various changes while editing them.
Success Measurement
With this service you know when someone has clicked on an ad. If that person takes an important action for a company (buy a product, call to place an order, or download the app), they can be tracked.
By seeing which ads people have been interested in and which ones they haven't, you can quickly see where to invest in a campaign. In return, this allows you to increase your return on investment.
Other valuable data can also be obtained, such as the average cost of the advertising generated by the online purchase or the phone call.
Additionally, analytics tools can be used to study customers' buying habits, such as the time they spend studying a product before buying it.
On the other hand, there are the keywords that are very important, since they make customers find the product or service among thousands of sites.
Likewise, they determine where and when an ad will appear, in such a way that it appears to the most interested people so that they can become customers.
Google Ads takes companies to the next level of online business.
